WEI-JEN CHEN

APAC Visual Campaign &
Creative Direction

Campaign imagery across streaming series and global launches.


CREATIVE DIRECTION

CAMPAIGN CONTENT

KEY VISUALS

BTS COVERAGE

UNIT STILLS

Skyscraper Live — Taipei 101

Visual campaign direction and real-time coverage strategy for global platform launch imagery.

APAC Visual Campaign & Creative Direction

Taiwan-based visual campaign lead shaping cinematic campaigns and platform launches across APAC.

Focused on narrative-driven imagery, campaign tone, and cross-market visual coherence.

Editorial & talent portraits

Editorial portraits focused on presence, emotional restraint, and character-driven storytelling.

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BTS | EPK

Behind-the-scenes and EPK coverage that captures the creative process, on-set energy, and narrative context—designed to support press, marketing, and editorial needs.

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campaign

Key campaign imagery and title treatments developed to support narrative intent and marketing rollout across launch touchpoints.

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Forget You Not – Series CampaigN

Campaign imagery centered on intimacy and emotional connection, supporting audience-facing positioning across launch touchpoints.

motion / AV

Defining visual tone and narrative playfulness for series positioning.

Narrative-led storytelling expanding character and emotional context.

gallery

Close-up of a woman with short black hair looking down, wearing a denim shirt against a dark blurred background.
People gathered by an outdoor pool during fireworks celebration at night, with a large multi-story hotel or resort building in the background.
A man with glasses and facial hair looking over his shoulder in a dimly lit storage room or pharmacy with shelves of boxes behind him.
Four people peering through a curtain. Two women on the left in light-colored outfits, a woman in a beige strapless dress in the center, and a man in a black tuxedo on the right holding the curtain. The background features a brick wall.
A young man and woman are talking through a glass window at a food stand, smiling and enjoying each other's company, with reflections of colorful lights in the glass.
A joyful elderly man in a wheelchair with a young woman behind him, both smiling and enjoying a moment outdoors.